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THOUGHT LEADERSHIP BLOG
READ THE LATEST
Six Recommendations for Networking, Taxes, Gifts & More (from a “satisficer”)
There are two kinds of decision-makers in the world, apparently: maximizers and satisficers. The former want to make the best decision by researching and reading reviews,
If You’re an Expert, Why Market Yourself?
If I asked you, “what’s the point of an expert or thought leader marketing herself? You’d be forgiven for saying, “no need to patronize me.
Client Impact Report: Q1-Q2 2024
Greetings from EST! That’s right—this year Medusa’s headquarters moved from Phoenix, AZ to Baltimore, MD. I’m excited to live closer to family and in a
WORK WITH US
Defy the status quo.
Amplify your influence.
Expand your wealth and power.
We help women and nonbinary thought leaders produce, execute and market their unique body of work—their thought leadership. Our clients grow profitable audiences, attract lucrative opportunities, and become recognized authorities in their field.
MX3: MICRO MARKETING METHOD
Scale intimacy and generate qualified leads that turn into lucrative clients.
Exponential Influence™
Command change-making influence, authority and impact with a profitable and thriving thought leadership ecosystem.
Private clients
Work with Eva and her team 1:1 to create, produce, and market your magnetic thought leadership and build your exponential audience.
Private clients
Work with Eva and her team 1:1 to create, produce, and market your magnetic thought leadership and build your exponential audience.
Private clients
Work with Eva and her team 1:1 to create, produce, and market your magnetic thought leadership and build your exponential audience.
THE PROCESS
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ABOUT
ABOUT
EVA JANNOTTA
FOUNDER, THOUGHT LEADERSHIP ADVISOR + STRATEGIST
Eva is the founder + CEO of Medusa Media Group and supports leaders through every phase of thought leadership, from developing, to writing and producing, to marketing and amplifying unforgettable thought leadership content.
Eva's clients are bestselling authors, TEDx speakers, LinkedIn Learning instructors, keynote speakers, podcast hosts, and named among LinkedIn's Top Voices.
REAL CLIENT TRANSFORMATIONS
"She served as content producer for our Glambition Radio(r) show, sourcing guests, writing copy, and creating tight systems for running the show smoothly. She also managed all of our social media channels and engagement with our followers and subscribers. I can surely recommend Eva to any entrepreneur looking to increase their impact with content marketing."
"Working with Eva has exponentially increased my thought leadership output as well as my audience, client opportunities, and network. With Eva’s help, I launched a brand-new thought leadership channel, which grew to over 24,000 subscribers in just 5 short months! The icing on the cake was having LinkedIn recognize #QuickConfidence as one of the best newsletters in its ecosystem just two months after we launched it.
Working with Eva also inspired me to launch my LinkedIn live show, #WomenAndWorkCulture. With guests that include Tiffany Dufu, Kim Scott, Minda Harts and Alexandra Carter, it’s expanding my network and growing my audience.
Furthermore, Eva’s support on marketing led to an 80% increase in views of my TEDx talk in just three months, compared to the nearly two years prior. Finally, since working with Eva, my LinkedIn audience has increased over 460% (tripling it in the first year alone)!"
"Before the program, I struggled with what "thought leadership" really meant and how to commit to MY unique voice and point of view. Now, I feel confident because I understood how to take a concept from an idea rattling around in my head to a succinct piece of content that I can share with the world. Plus, I know how to repurpose my thought leadership on different platforms rather than feeling like I have to be constantly creating.
I love the way Exponential Audience ties theory and practice together during the "Nike Sessions." I really liked having dedicated time in my calendar to get it done while having a subject matter expert on hand to ask questions."
"Having Eva on my team has increased my thought leadership and marketing effectiveness on LinkedIn and relieved the stress and uncertainty. Eva helped me launch Simply Diversity, a new thought leadership series via LinkedIn newsletters, which breaks down diversity and inclusion concepts and helps subscribers understand them simply. The first month it was published, LinkedIn highlighted my newsletter among its best for growing your career!
Eva was also instrumental in preparing to publish my book, “UNBIAS”, which was an Amazon #1 bestseller in its first week! By working with my team on podcast pitching, networking campaigns, and overall strategy, Eva helped us capitalize on the book launch and market the book.
My LinkedIn audience has grown nearly 40% in less than 6 months so I highly recommend working with Eva on your thought leadership strategy and marketing — she’s a valuable asset to any team."
Generate Leads with an Effective and Enticing LinkedIn Profile
Make your profile work for you with simple, powerful tweaks to your "home base" on the world's premier network for professionals: LinkedIn.