85: What if you Treated your List like your Friends, by NOT doing this?
“I want to treat my audience like friends and family instead of just customers.” That’s Celia’s* number one goal for marketing her business. But she hasn’t sent regular emails to her list in years – only a few around the holidays. She doesn’t have a welcome series to bring new customers into the fold. Business […]
84: Sunday Morning
I look forward to the weekends because they mean hours of uninterrupted reading time. Lounging in bed until ten o’clock, reading. Starting a new novel Friday night and savoring it all weekend. Staying up until midnight or later, riveted by a story. But this morning was different. My body woke up at 6:24, and the rising […]
